![]() ![]() Seventy-one percent of users say they use Facebook to message friends and family. Messaging friends and family is still the top activity on Facebook This puts it at the bottom of the list, making it the least trusted social media platform. Only 18% of American social media users trust Facebook to protect their data and privacy. Only 18% of American users feel that Facebook protects their data and privacyĮven though Facebook is highly popular, trust in the platform has dropped drastically over the past couple of years. The key is to get ahead of the Facebook algorithm so you can get more organic visibility. In other words, there are billions of people your brand could potentially reach every day. That’s 67.5% of users who spend at least some amount of time daily on the platform. Out of the 2.96 billion monthly active users, 2 billion people use the platform daily. These numbers suggest that the platform is still seeing a high level of engagement from its user base.įacebook may have billions of users, but how are these people using the platform? Let’s look at a few vital Facebook user statistics to find out: 3. This puts it ahead of other leading platforms such as Twitter, Instagram and even TikTok. On average, American users spend about 33 minutes on Facebook daily. Americans spend about 33 minutes on the platform daily So if your brand doesn’t have a presence on the platform, you’re missing out on the chance to reach billions of people. This puts Facebook on track to hit the 3 billion monthly user mark. Although adoption has slowed down, usage is still seeing an upward trend. Facebook has nearly 3 billion monthly active usersīy Q3 of 2022, monthly active users on the platform had grown to 2.96 billion. Here are some of the key Facebook usage statistics to understand its popularity: 1. It continues to be the biggest social media platform and is widely popular on a global scale. Over the years, Facebook has become almost synonymous with social media. Additional fees and payments contributed to $2 billion worth of revenue. In 2022, Facebook’s total ad revenue amounted to $113 billion.This makes it the most used social media platform worldwide. The platform boasts 2.96 billion active users on a monthly basis.This puts it ahead of other leading platforms like Twitter and Instagram. Facebook is the third most visited website following Google and YouTube.General Facebook stats every marketer should know Facebook audience and demographic statistics.Facebook feature stats (Reels, Stories, Messenger).Facebook advertising and marketing statistics.General Facebook stats every marketer should know.With that said, let’s find out some vital Facebook stats that can inform your marketing strategy. It’s the platform that 71% of consumers and 65% of marketers plan to use the most in 2023. In fact, the Sprout Social Index found that it’s the top platform for both consumers and marketers. The stolen data can be used to break into non-Facebook accounts, or sold on the dark web.Know whether your target audience is still on Facebook? Or if you should keep investing in Facebook ads? Staying on top of the latest Facebook statistics will give you the insights you need to update your Facebook marketing strategy.Įven after all this time, Facebook continues to be the most popular social media platform. Scammers love Facebook accounts because of all the personal data they can grab, from email addresses, phone numbers, birth dates, private messages, and of course its list of friends - more potential victims. The scammer takes over the victim's account, locking them out, and uses the account to send the same message to its friends list. The ABC7 Bay Area 24/7 streaming channel allows you to see news throughout the day.Īs soon as the victim enters their information, it's sent straight to the scammer. The video in the player above is not related to the current story. ![]() But when the victim clicks on it, it asks them to enter their username and password in what appears to be a Facebook login page. Its premise is simple, but undoubtedly intriguing: a friend sends you a private message that says, "look who died" along with a link to what looks like a news article. Online security experts are warning of a phishing scam making the rounds on Facebook that aims to steal your Facebook login credentials or install malware on your device. SAN FRANCISCO (KGO) - If you get a message on Facebook that says, "look who died" - don't click that link or it'll be your own account that perishes. ![]()
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